When Charles and the team at Ryan Roofing first began to roof in West Texas after a massive hail storm hit his hometown, He began to study roofing voraciously. He quickly enrolled in the Roofing Academy and hired coaches and consultants from the most sophisticated hail markets in the United States to learn from them. He wanted to know how to do the best job because he believed that people who hired Ryan Roofing deserved that. After enrolling in the Roofing Academy and using subcontractors in his hometown to roof homes, Charles recognized and witnessed the truth of a specific negative stigma around the roofing industry and roofing contractors in general. He found that true in his hometown after studying proper installation techniques and the residential code. He witnessed roofing contractors skip vital steps in the installation process that protects the roofing system's life, and the manufacturer warranty of all shingles.